The folks at Red Bull Sound Select bring their peripatetic 3 Days concert series to Toronto starting this Thursday and, as is usually the case with the Sound Select programming, the lineup is inventive, eclectic, challenging and hardly predictable. Those three artists all got a leg up in the business through either promotion through Sound Select or the Red Bull Music Academy mentorship program. “My relationship with Red Bull has always been through their desire to invest in artists,” says Miller. No one yet has been asked to pen, say, a Red Bull jingle for the stage. And I kind of appreciate that about Red Bull — they kind of wanted to mix that,” he says.

Source: thestar October 19, 2017 10:30 UTC