THE AD: Pepsi Zero Sugar’s Super Bowl ad, “The Choice,” gives Coca-Cola’s iconic polar bear the Pepsi Challenge, letting a CGI bear have a blind taste test between Pepsi and Coke’s zero-sugar options. And with viral parodies already making fun of Pepsi’s ad, is the cola’s Super Bowl swing a fail? It’s about taking big swings, and in this case, big swigs of Pepsi Zero Sugar while telling all your problems to Taika Waititi. But whatever you think about the Pepsi ad, whether you like it or not, it’s making everyone take paws. Watch Pepsi Zero Sugar’s Super Bowl 60 ad, “The Choice,” below.

Source: The Star February 09, 2026 00:31 UTC