The ad is a far cry from many of the images we see of women who have just given birth. During the Oscars, especially, we see celebrities walking red carpets looking back to normal mere months after giving birth. Frida Mom has since uploaded its ad to YouTube with a message. A source at ABC familiar with the matter says Frida Mom submitted its ad for consideration one week before the Oscars and was asked to make some edits. The source says Frida Mom never responded to the proposed edits.

Source: CNN February 10, 2020 00:27 UTC