Trey Gargano has been named executive vice president of ad sales, taking the reins of the outlet’s efforts to drive millions of dollars in advertising revenue at a time when Madison Avenue has seemed more ambivalent about news content. Additionally, Ryan Roelle has been promoted to senior vice president of national sales, and will focus on endemic and national advertising in addition to leading linear and digital sales across the country. Gargano had been senior vice president of ad sales, overseeing all national, political and direct response sales. Roelle will lead linear and digital sales efforts while overseeing the Los Angeles, Chicago, Detroit and Atlanta sales teams. Prior to that, Roelle spent nearly 12 years at Fox News where she rose to the level of director of digital sales for the Midwest and West Coast.
Source: Fox News February 15, 2024 17:46 UTC