OpinionOn average, a 26-year-old streams 124 different artists every month, with interest in indigenous languages surging by 101 percent locallyby Brigid WambuaKenya’s music audience is more engaged than ever. Only a handful of local music artists rise to international recognition or earn enough to sustain their careers. The music industry lacks mentorship and professional pathways needed to turn talent into stardom. Equally important is that artists understand what is expected of them as professionals in the modern music industry. By providing mentorship, business guidance, and professional networks, we will equip artists with the tools to turn talent into long-term success.

Source: Daily Nation March 24, 2026 04:37 UTC