“That is why I initiated the awards to shine a spotlight on promising African fashion creatives, whose full potential has not been recognised. She said that it would help African creatives not yet celebrated to be known, as well as put African fashion creatives on the world map. Fynn said that the initiative was aimed at celebrating immense talents of African fashion creatives – clothes designers, accessory designers and fashion photographers, among others. “The concept started 16 years ago, but our first African Fashion Awards was in 2021; this year will be our second year. “If government has a deeper look at African fashion creatives, it will create jobs for the youth.

Source: Punch April 04, 2022 16:32 UTC