In response to the Facebook fury, the company had this to say:“We understand this news might come as a surprise, but know that everything that makes Bonobos the brand that it is will stay the same. The reactions on Facebook and Medium prompted Snapp Conner to suggest that Dunn and others like him might take more care in future with how they handle their customer base. But I’m not convinced that a brand is wholly responsible for the reactions of their consumers per se. Assumptions Without Facts Are UselessI am constantly underwhelmed by the incredible lack of thinking that goes into knee-jerk reactions like those of the people who are making comments on Bonobos’ Facebook page and elsewhere. This is especially so if fans of Bonobos really understood the brand and really believed in it and its founder.

Source: Huffington Post June 18, 2017 06:22 UTC