New Delhi (India), September 9: The Economic Times, India’s leading financial daily, is all set to bring an exclusive one in a lifetime opportunity for marketing and branding professionals to learn from the two legends of marketing Prof. Philip Kotler and Dr. David Aaker. With 90 books and 170 major articles to his name, Prof. Kotler has introduced groundbreaking concepts like "social marketing" and "nation-marketing." Dr. David Aaker, Professor Emeritus at the Haas School of Business, UC Berkeley, is renowned for his transformative contributions to branding. They will even have the opportunity to receive personalized input and suggestions from Prof. Kotler and Dr. Aaker. Join Prof. Philip Kotler, Dr. David Aaker, and other esteemed experts at the forefront of marketing innovation.

Source: Economic Times September 09, 2023 12:03 UTC