Claire Atkin (left) and Nandini Jammi founded the nonprofit group Check My Ads, which aims to defund disinformation online. "Ad exchanges have set a line, they set a standard for how their publishers should operate. Some 90% of online ads are generated through an automated process, as opposed to being directly placed by a company. Taking on Fox News is an uphill battleConvincing ad exchanges to blacklist Fox will be an uphill battle. About 95% of Fox's profits come from its cable division, so sacrificing online ads would barely put a dent in the company financially.
Source: Fox News June 09, 2022 13:49 UTC